Shopify app development
Case study
Lumi
Lumi is our Shopify app that finds missing alt text, SEO titles and descriptions in your catalog, then drafts fixes you review before anything goes live.
For established Shopify and Shopify Plus brands
Convert more of the Shopify traffic you already have.
You’re paying for the traffic. We find where shoppers drop off, rank the fixes by impact, and build and measure them with your team. You work with one senior Shopify engineer from diagnosis to launch.
Built on Shopify and the tools around it.
How we work - Understand the problem.
Build the solution.
Configurate is a founder-led Shopify conversion engineering studio. The person who diagnoses your store is the person who builds the fixes, and every change is measured against your own baseline.
- Evidence first. Every recommendation ties to a specific page, funnel stage and data point. Not a best-practices checklist.
- Numbers you can trust. We reconcile Shopify, GA4 and your ad pixels before anyone runs a test. Messy data is a finding, not a blocker.
- Fixes below the page. Slow scripts, app conflicts and messy product data cost sales too. We fix them in the code.
- One engineer, start to finish. No handoff from strategist to junior developer. You work directly with Colin, who has 15 years of engineering experience.
- Changes your team can run. New sections ship with documentation, so your team keeps improving the store without waiting on a developer.
- No guarantees we can’t keep. We never promise a conversion lift before seeing your data. We promise evidence, a ranked plan and honest measurement.
Recent work
Real projects, reported honestly. Results come with the context you need to judge them, including what didn’t improve.
Shopify CRO and storefront build
Case study
Cangshan Cutlery
Net sales up 23.8% in the first 30 days, even with 21.4% fewer sessions.
Shopify app development
Case study
CartBloom
CartBloom is our Shopify app that lets shoppers save items for later, shown directly below the cart where they don’t get forgotten.
A better shopping experience, built around your store.
Find the right improvements. Build them well. Measure what changes.
Store review
A clearer plan for your store
We review your Shopify store, find what needs attention, and help you choose the improvements to tackle first.
- Check store health
- Find high-impact fixes
- Prioritize next steps
Store improvements
Turn good ideas into better shopping
We improve your product pages, menus, and cart, then check how the changes work for your shoppers and your team.
Store speed
Make shopping feel smoother
We look for the slow pages and heavy files holding your store back, make fixes, and check how it performs.
AI search visibility (GEO)
Prepare for AI discovery
We help you explain what your products are, who they’re for, and the details AI search tools need to understand them.
Product catalog
Keep your catalog consistent
We organize product details and options so your team has a clearer way to manage the catalog.
Is this for you? - Honest about fit, before you spend a dollar.
A good fit if you
- Run an established Shopify or Shopify Plus brand with meaningful traffic.
- Spend on acquisition, but your conversion rate has stalled.
- Have a team ready to act on findings this quarter.
Not a fit if you
- Are pre-launch or have very little traffic.
- Mainly want a visual restyle or a new theme.
- Need a guaranteed lift number before anyone has seen your data.
Before you redesign, find out what’s actually broken.
20 minutes. No pitch deck. Tell us what’s happening with your store, and we’ll say where we’d look first and whether we’re the right fit.
Prefer email? Write to colin@configurate.com.